The name "Uzume," brewed by Ito Shuzo, is derived from the name of Ame-no-Uzume-no-Mikoto, the goddess of performing arts in Japanese mythology. Located in the mythical land where Ise Grand Shrine is situated, Ito Shuzo named its flagship brand "Uzume" with the desire to "be a presence that adds splendor to drinking parties, like the goddess of performing arts, laughter, and harmony." Their extensive lineup, from everyday honjozo sake to champagne-like AWASAKE, will brighten your daily meals. Unaffected by trends, their deeply flavorful sake, brewed under strict quality control, has received high praise at international competitions.